BNI Phnom Penh 2, Cambodia Social Media Marketing
Clients
BNI Phnom Penh 2, CambodiaProject Task
Social Media MarketingProject timeline
6 MonthsBNI Phnom Penh 2 in Cambodia, a franchise of the global business networking organization BNI. First launch, BNI Phnom Penh 2, Cambodia faced challenges in expanding its reach and increasing awareness among the local business community.
Link to projectProblem Statement.
BNI Phnom Penh 2 in Cambodia, a franchise of the global business networking organization BNI. First launch, BNI Phnom Penh 2, Cambodia faced challenges in expanding its reach and increasing awareness among the local business community. Despite its valuable services, BNI PP2 struggled with limited visibility and needed to overcome hurdles related to attracting new members and generating interest in its networking events. The challenge lay in effectively conveying the benefits of BNI to potential members and creating a broader understanding of the organization’s role in fostering business connections in Cambodia.
Proposed Solution.
To tackle these challenges, BNI Phnom Penh 2, Cambodia collaborated with GADMA Solutions to implement a targeted digital marketing strategy. GADMA Solutions devised a plan that included content marketing, running focused marketing campaigns to engage the local business community, and utilizing social media marketing reach professionals actively seeking networking opportunities. The strategy aimed to position BNI Phnom Penh 2, Cambodia as a prominent networking community in Cambodia.
Result.
Over the last six months, BNI Phnom Penh 2, Cambodia experienced a significant boost in visibility and recognition, with more people in Cambodia becoming aware of and showing interest in BNI. The community attracted a higher number of potential members, fostering a stronger business network. The Return on Advertising Spend (ROAS) reached an impressive 300%.
